Car Rental eCommerce

Helping you to get the most from your car rental system

Whether you're an independent car rental business serving a local market, or a global corporation serving international markets through a multi-lingual reservation platform, the good news is that most people who visit a car rental website have already decided to rent a car... but they might not have decided who to rent from!

Are you doing enough to help them to choose you?

Car Rental eCommerce

I have worked on and helped develop car rental platforms for some of the world's largest car rental brands for more than 21 years.

Through consultancy, analysis and testing services, I could help improve your customer experience and increase conversions.

Over 21 yrs international car rental e-commerce experience

Car Rental eCommerce

Car rental systems range from relatively simple standalone systems serving a single local market, to far more complex global systems which serve international markets in multiple languages and currencies, and interact with CRM systems, loyalty schemes, broker channels, and much more.

Well Established Brand?

Many of the well established car rental brands such as Hertz, Avis, Enterprise, Sixt, Europcar and Alamo have evolved over time with changing needs of customers, changes in technology, and competition to the car rental market from the likes of Uber and a growing number of ridesharing options.

However, some established car rental brands still have their foundations in legacy systems which can be restricting business growth and impacting customer satisfaction.

Develop, adapt or replace can be an ongoing conundrum. But what? And how?

Independent or Franchisee?

Whether you're using a bespoke car rental platform, or a solution provided by one of the many car rental website platform providers, is it performing as well as it should, is it providing your customers with what they need, or is it restricting the growth of your business?

*** Discretion and Free From Bias ***

IMPORTANT: Please note that no confidential details, information, criticisms, problems or preferences relating to any specific car rental brand or broker are stated on this website, nor disclosed offline between clients.

Why outsource?

Bringing in help from outside by outsourcing can be beneficial for a number of reasons. You might need to temporarily increase the skills and capacity of your existing team due to increased workloads, fill a gap in your team due to absence, or you might need to downsize and make use of outsourced resources.

It can have cost benefits too, and outsourced resources can not only bring in a wider perspective on the industry, but can also provide the means for cover outside of regular office hours, and at short notice.

How can I help?

Car Rental e-Commerce Consultancy

With over 20 years of car rental e-commerce experience, and a wealth of technical, management, analytical skills and depth of industry knowledge, as a subject matter expert I'm committed to helping car rental businesses of all sizes grow online in an extremely competitive and constantly evolving marketplace. So feel free to reach out to discuss any problems, plans or pain points you're having.

Car Rental Consultancy

Car Rental Competitor Analysis

How does what you're offering compare to your competitors for like for like reservations? What about surcharges for young drivers and one-way reservations? How do insurance excess amounts and the cost of excess waiver options compare, or refuelling costs and adding a driver to a reservation?

How do you compete with car rental broker websites? Would a customer renting one of your cars through a broker channel get a better deal or experience than when booking directly on your website?

Competitor Analysis

Car Rental Website Testing

Don't let your customers find your website errors before you do!

Testing car rental websites takes experience, discipline, a structured plan, and a curious and analytical mind. It also requires a robust and reliable method of documenting tests, recording test results, and logging issues or bugs so that they can be prioritised, tracked, fixed and re-tested.

Car Rental Testing

What I offer

I'm available for consultancy and testing, with:

  • 20 years car rental e-commerce experience.
  • Depth and breadth of industry knowledge.
  • A broad understanding of what works and doesn't work for different types of car rental businesses.
  • Expertise in digital marketing, web development, testing & management.
  • A friendly, personal, flexible service, with meticulous attention to detail.

Reviews and Testimonials

Daron has the unique ability to recognize and avoid potential issues that others on the team may have overlooked. He is undaunted by large, multi-system projects and recognizes the importance of seemingly small projects being the lynchpins to facilitate not only the larger projects but to keep the daily processes running smoothly.
(L.M. via LinkedIn)

Read the full review and more of my personal reviews and testimonials and feel free to get in touch if you think I can help.

Get in Touch

If you would like to discuss anything further, feel free to email or phone as follows:

Email:     Phone: +44 (0)1406 373511

Targa Web Solutions Targa Web Solutions logo
+44 (0)1406 373511